OUR BLOG
September 28, 2023
The Rise of Hyper-Personalized Banking: The Future of the Banking Industry in 2023
In the realm of modern banking, it's becoming abundantly clear that customer expectations are rapidly shifting. The high-touch model that has long been the standard is now being bolstered by a new wave of technological solutions. While many banks have begun incorporating tools into their mobile apps, such as budgeting, planning, credit scores, and product recommendations for credit cards, wealth management, and more, there's a burgeoning trend that promises to redefine the industry even further: hyper-personalization.